March 4, 2024

Expanding Your Niche in Print on Demand: Lissa Talks Print on Demand Episode 009

Expanding Your Niche in Print on Demand

Today, we are bringing everything together to talk about the most fun subject: expanding your niche in print on demand. Get ready for some really fun ideas, some fun stories, and some fun thoughts on how we can expand our unique niches by looking at things that work in our own individual shops. You’ve got this! Cannot wait to learn with you!

In our ninth episode of Lissa Talks Print on Demand, we are talking marketing!

Don’t Get Obsessed with Niches

How I Niche To A Feeling

Don’t Feel Constricted By a Niche

How a Design Style + Series Can Help You Expand

Unique Ways to Expand Your Niche

Wanna know this episode in one quote? Awesome! I’ve got you!

“Since I’ve been involved in Print on Demand, I have seen so many negative comments that the items aren’t unique. And, while there is occasionally some truth to that, I love Print on Demand because we can really just create whatever you want to create.

If you’re listening to this, that might mean that you really just want to create shirts with rainbows. It might mean you want to make shirts with minimal text that say ridiculous things like “I like salt and pepper but paprika is better”. Is that a shirt I’d wear? No. Is it something I could totally see a funny cook wearing? Absolutely!

Your niche isn’t just about a certain type of item or a certain occupation or interest within an interest. Your niche is about YOU. What do you like? What is fun for you to create? How can you make this work with whatever is selling on your shop?”

You can see my Print on Demand Etsy shop here!


Opal and June Mocks: Use the code LISSATALKSPOD for 20% off!

And best of all? Three free mocks!

Print on Demand podcast by Lissa Chandler

More Information + Links About Print on Demand

Total Disclosure: A few of these are affiliate links.

Find the schedule for this podcast here! Want to see my past Print on Demand posts? Find ’em here!

Literally forever obsessed with Printify. I use Printify for all of my print on demand printing and I’ll never stop singing their praises. They’re incredible!  For design work, I’m totally in love with Canva and also love finding extra artwork + fonts on Creative Fabrica and Creative Market.  For photography, I shoot with a Canon R6 and most of my mockup photographs are taken with the 35L or 50L. I do all of my editing in Adobe Lightroom and have since 2011! It’s my jam!

Galleries + Links +  More

Weddings | Engagements | Seniors | Families | Personal | Photographers

Etsy Shops: Tee Shirts + Sweatshirts + Puzzles + Flower Prints | Mockup Photos

Based in Fayetteville, Arkansas Lissa Chandler is a portrait and wedding photographer. Lissa is also the owner of Opal and June where she offers mockup photographs, bookish + history merch, and the dreamiest photoshoot dress rentals. Additionally, Lissa is the host of the podcast Your Photographer Mom. As a creative photographer in Northwest Arkansas, Lissa doesn’t niche down on a genre. She niches on a feeling instead! That feeling? The huge, happy feeling of hope and excitement that you feel as a kid opening up a huge box of 120 crayons. Sound like a feeling you remember? Let’s shoot!